入学要求 Requirement:
学术要求:A good first degree attaining a 2.1or equivalent; two academic references; a one-sided essay outlining 'How the MSc programme will assist my future career'
英语要求:IELTS 7 or TOEFL 100
学费 Tuition Fee:2011/2012 £13,200
课程特征 Course Features:
Special interest pathways provide opportunities for students to concentrate on a specific functional area of management. Current pathways include: International Business Management, Marketing Management, Accounting and Financial Management, and General Management. The Masters in management programmes are designed to add value and are therefore not suitable for graduates who have already majored in a specific management or business subject area.
课程内容 Course Content :
You take the five taught core modules plus:
•Three compulsory modules: Marketing; Marketing Communications; Marketing in an International Perspective.
•Two electives chosen from the example list below, subject to availability.
For the specialist Master's programme in marketing, see MSc Value Chain Management on p56.
Electives
•Auditing
•Corporate Finance
•Globalisation and Corporate Social Responsibility
•Economics of the Electronic Market Place
•E-Commerce Technology and Infrastructures
•European Business
•Financial Statement Analysis
•International Environmental Law
•Leadership and Management
•Managing Diversity and Equal Opportunities
•Managing the Multinational Enterprise
•Managing Island and Coastal Tourism
•Management of Operations
•Social Responsibility Accounting
•Structure and Organisation of the e-Enterprise
•Tourism Development, Asia Pacific
教学与评估 Teaching and Assessment:
Assessment is by examination and coursework.