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肯特大学价值链管理硕士课程
课程类型: 硕士课程
商务研究 / 管理硕士
学校名称: 肯特大学 University of Kent
学校位置:
课程长度: 12个月
开学日期: 9月
肯特大学 University of Kent
www.kent.ac.uk
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入学要求 Requirement:

学术要求: A good first degree attaining a 2.1 or equivalent; two academic references; a one-sided essay outlining, ‘How the MSc programme will assist my future career'. All applicants will be required to have a personal interview with the Programme Director as part of the admissions process, although this can be done over the phone.

英语要求:IELTS 7 or TOEFL 100

学费 Tuition Fee:2011/2012   £13,200

 
课程特征 Course Features:

The programme is delivered by a world-class multidisciplinary group of academics who are committed to leading-edge research and the sharing of knowledge, and is enhanced by high-level input from industry partners; you will also benefit from project work, guest lectures and work placement opportunities.

The MSc in Value Chain Management is aimed at high-calibre graduates from any discipline seeking to work at strategic levels of management in supply chain, operations or marketing functions in a diverse range of sectors including retail, consulting or manufacturing.

 
课程内容 Course Content :

Core Modules
•Consumer and Organisational Buyer Behaviour
•Data Modelling and Forecasting
•Marketing
•New Product Development and Innovation Management
•Retail Management
•Strategic Sourcing
•Value Chain Analysis
•Value Chain Management
•Dissertation

Electives
Two from the following:
•Business in an International Perspective
•Corporate Finance
•Data Modelling
•Financial and Management Accounting
•Globalisation and Corporate Social Responsibility
•Leadership and Management
•Logistics and Supply Chain
•Management of Operations
•Managing the Multinational Enterprise
•Marketing Communications
•Organisational Behaviour and Human Resource Management
•Performance Management.
The programme includes field trips and live case studies to help you understand the creation of value in the supply chain.

 
教学与评估 Teaching and Assessment:

Assessment is by examination and coursework.
 
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