入学要求 Requirement：

学术要求： 2.2 or equivalent， All subjects excluding Business (unless studied in a non-UK context)

英语要求：IELTS: 6.5 (minimum 6.0 in all components)；TOEFL: Internet-based score of 92-94 (minimum 20 in all components)；PTE: 62 (minimum 55 in all components)；Pre-Sessional English for Academic Purposes course is available to be taken in INTO  Language Learning Centre
 

学费 Tuition Fee ：2011/2012 International Students: £13,500， need to pay a deposit before 31 July

课程特征 Course Features：

Overview
The MSc Marketing degree offered by Norwich Business School has been designed to provide an advanced programme of study relating to marketing. It exposes students to the interrelated functions of management then allows them to consider the implications of specialist marketing approaches.

The overall aim of the programme is to develop the next generation of marketing managers who can thrive in dynamic and complex business environments. It provides for the intellectual development of the student to enable him or her to function effectively, within a wide range of business sectors, by enhancing and developing a stronger marketing perspective among general management skills and knowledge. This degree is designed to meet the needs of graduates who have not previously specialised in management, or who have studied the subject in a non-UK context. 

Special Features
The course has a number of features that make it attractive to prospective students and to employers seeking to recruit their next generation of managers:
• A final cash prize of £1,000 to the best student on the MSc programme. There will also be opportunities for funded PhD studies in the School.
• Guest speakers from industry through our ‘MSc Business Forum' which is supported by the UEA Alumni Fund and other industry links of the School.
• Optional industry internships to the best students for their dissertation.
• Opening up recruitment opportunities through direct interaction with businesses and access to careers service.
 

Chartered Institute of Marketing
The MSc Marketing has been approved and accredited by The Chartered Institute of Marketing (CIM) to provide direct entry onto the CIM's Chartered Postgraduate Diploma in Marketing.

课程内容 Course Content：

Year 1 Compulsory Study (140 credits)
Students will select 140 credits from the following module(s).
• Marketing and Strategy: Markets, Competitors, and Customers
• Business Research Methods
• Dissertation
• Information Systems and Operations
• Integrated Business Decisions
• Introduction to Accounting and Finance
• People in Organisations:managing Change

Option A Study (40 credits)
Students will select 40 credits from the following module(s).
• Behavioural Aspects of Marketing
• Entrepreneurship
• Interactive Marketing
• International Marketing
• Marketing Management of New Products

其它信息 Other Information：