入学要求 Requirement：
学术要求：A first or high (65 per cent or above) 2:1 degree in social sciences (management, economics, sociology or other appropriate social science subject) or an equivalent overseas qualification.
英语要求：IELTS 7.0 overall; minimum 7.0 in all four skills
TOEFL 100 + minimum 24 in all skills
学费 Tuition Fee：2011/2012 £21250
课程特征 Course Features：
This programme is delivered by a group of world-renowned scholars, with expertise and practical experience in international marketing. It is highly international, with faculty from over ten countries and a diverse student body from all regions of the world.
The programme provides a stimulating learning environment using various techniques to link theoretical knowledge to good business practice. You will have the chance to pursue your own interests via a selection of modules and dissertation topics. Our objective is to develop talent and provide you with the global marketing capabilities required for business success.
课程内容 Course Content ：
Core programme content
Core modules include:
•International Marketing
•Accounting for Business Decisions
•Marketing & the Market
•Consumer Behaviour
•Research Methods.
Indicative non-core content
Optional modules include:
•International Marketing Communications
•International Business Negotiations
•Consumption, Markets & Culture
•Marketing & New Technologies
•International Financial Reporting & Analysis
•International Perspectives on Corporate Governance
教学与评估 Teaching and Assessment：
Written examination for all compulsory modules combined with coursework in some cases. A combination of coursework, presentations and written examinations for optional modules. Research project and dissertation.